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TypeGGoogle SearchData for May 2026

Event

Estimated domains

100K - 1M

Description

An event happening at a certain time and location, such as a concert, lecture, or festival. Ticketing information may be added via the offers property. Repeated events may be structured as separate Event objects.

Definition from the Schema.org vocabulary (English).

Trend over time

At least two months are needed to show a trend. The series will grow with every monthly update.

Google Search requirements

Required and recommended properties per official Google Search Central documentation.

Required properties

  • location1M - 10MGRequired

    Place The location of the event. Set the @type to Place. Add the location.address and location.name properties.

  • location1M - 10MG.addressRequired

    PostalAddress The venue's detailed street address. Not recommended: Sydney Recommended: Bennelong Point, Sydney NSW 2000, Australia United States example "location": { "@type": "Place", "name": "Snickerpark Stadium", "address": { "@type": "PostalAddress", "streetAddress": "100 West Snickerpark Dr", "addressLocality": "Snickertown", "postalCode": "19019", "addressRegion": "PA", "addressCountry": "US" } } Japan examples You can write addresses for Japan in different ways, and Google still understa

  • name10M+GRequired

    Text The full title of the event. DO NOT put the name of the event location. Instead, use location.name to specify the name of the location where the event is being held. Not recommended: Bill Graham Civic Auditorium Not recommended: **LIMITED TIME SALE - Kesha and Macklemore Concert - $25** Recommended: The Adventures of Kesha and Macklemore Recommended: Meet and Greet: Kesha and Macklemore Best practices: Don't use the type of event as the name of the event. For example, "Concert" is not a des

  • startDate100K - 1MGRequired

    DateTime The start date and start time of the event in ISO-8601 format. Add both the date and time so users can find events that fit into their schedule. Make sure to follow the Date and time guidelines. "startDate": "2025-07-21T19:00"

Recommended properties

Properties

Properties this type accepts, including inherited ones.

Legend

PropertySchema typeData typeEnumeration

Properties from Event

43 properties

Properties from Thing

13 properties

Tiers indicate the number of unique domains using the term. They are intentionally approximate to reduce noise and protect site privacy. How to read the data.